Wednesday, 29 March 2017

Supporting Sustainable Fashion

I recently started researching more into sustainable fashion brands. After reading frequent posts about Emma Watson's push on Sustainable Fashion during her tour of Beauty and The Beast, I decided to take a peek myself and find out more about sustainable brands. Check out Emma Watson's new Instagram which promotes her eco-friendly style. 

Yesterday I made my first sustainable purchase. I have honestly fell in love with the concept of what it means to be more thrifty and how to implement change for good. I have spent so much money on fashion - I dread to think what the actual figure totals to! However, I thought if I could drive my fashion addiction in a more positive direction, at least I am putting my money to good use and receiving a worthy product at the end of it. 

Yesterday I purchased two leather purses from a company called Maykher formerly know as Lola and Me. They didn't cost very much £30 for both of them however, not only were they made of repurposed fabric, they were handmade by the companies artisan partners in Haiti and 10% of the profit has gone towards the education of young girls. #ForWomankind

I love Maykher's brand ethos! They are more focused on helping others than making a profit.

I wanted to write this post because it makes me feel good that I can make a difference - no matter how small it is. I also wanted to use the platform I have to share the importance of supporting brands that want to make a global difference. I am still doing my research, but I wanted to encourage you all to do the same. 

I'm not saying that I won't still shop online at my favourite stores, because I will. However, I will be more considerate about the change that I can make and influence that I can have. 

One of my New Year Resolutions this year was to be a better person. I feel that this brings me one step closer to achieving that. I support sustainable fashion 100% and I hope to continue to make clever purchasing decisions and try to encourage others to do the same. 

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